Integrated Marketing Communications

Integrated. Aligned. Built to Perform.

Communications designed to align brand, reputation and performance — for brands, agencies and executives who need strategy that delivers.

What I Do

Strategy.
Reputation.
Performance.

Each discipline is built to deliver on its own. Together they form an integrated communications system structured around your objectives.

Strategy

Commercially aligned marketing architecture and long-term positioning.

  • Integrated Marketing Communications Strategy
  • Brand Strategy & Positioning
  • Communications Strategy
  • Content Strategy & Planning
  • Go-to-Market Strategy
  • Marketing Structure & Processes
Reputation

Public relations, influence and stakeholder alignment that build authority.

  • Public Relations Strategy
  • Media Release Development
  • Stakeholder Engagement
  • Media Distribution & Pitching
  • Executive Positioning & Thought Leadership
  • Digital PR & Link Building
Performance

Digital ecosystems, media strategy and measurable growth systems.

  • Digital Strategy
  • Paid Media & Oversight
  • Content Systems & Distribution
  • Social Media Strategy
  • Influencer & Ambassador Strategy
  • Conversion & Funnel Planning
Special Projects

High visibility, high complexity mandates requiring senior oversight.

  • Major Brand Launches & Repositioning
  • Television & Broadcast Oversight
  • Large Scale Events & Sponsorship
  • Retail Rollouts & Multi-Location Campaigns
  • Cross Border & Multi-Agency Coordination
  • Media Events & Public-Facing Moments

Method behind the madness.
Clarity. Structure. Results.

Principal — HJK Consulting

Jaco
Klynsmith

An integrated marketing and communications strategist with nearly two decades of experience across Southern Africa. I have led media businesses, established integrated marketing divisions and overseen large-scale, multi-channel campaigns across complex and regulated sectors.

My background spans integrated communications strategy, campaign development, content and narrative design, public relations and reputation management. My focus is direct: communications must be integrated, accountable and built to deliver results.

"Communications must be integrated, accountable and built to deliver results."

Full-service capability. Senior oversight. I work with a trusted network of specialist collaborators — bringing the right expertise to every mandate, with consistent senior accountability from strategy through to execution.

19+ Years of senior experience
4 Integrated disciplines
SSA Southern Africa base
01 Senior contact. Every time.

Where I Work

Sectors

Experience across Southern Africa's most complex and regulated industries.

01 Financial Services
02 Retail
03 Telecommunications
04 Oil & Gas
05 FMCG
06 Tourism
07 Media
08 Other

In the Press

Featured Articles

Get in Touch

Start a
Conversation

Independent counsel. Senior oversight. No fragmentation.

Use the form to outline what you're working on and I will be in touch directly.

Based in

Windhoek, Namibia

Serving

Southern Africa & Beyond